Allow us to say hello with a free

Conversion Optimisation Audit

Our conversion optimisation audits are very popular.

We've been running these for 2 years, iterating on the format and content to provide you with the most useful resource possible. Get immediate optimisation ideas and an opportunity to review our services, no strings attached.

Our Audits


We review your data configuration, look for opportunities or red flags within your GA account, and using our experience, talent, skill set, alongside of examples of other A/B tests we've run make immediate recommendations that are backed by data and are actionable - all packed within a 30 minute video.

How Do Our Audits Work


1. Let's chat

We’d love to find out more about your business by booking a call in.

To perform an accurate audit we first need to understand your objectives. We’ll discuss how you plan to grow your online business and how you are currently running your conversion optimisation program - if you have one.

2. Access to Analytics

We ask for access to your analytics account. Your data and our findings will remain completely confidential under an NDA.

Access to your analytics allows us to validate our findings. Data makes our recommendations and viewpoint much more objective. We’ll identify some key areas of concern and opportunities.

We can also do a quick health check on your Google Analytics accounts. 95% of the websites we ‘obtain’ don’t have optimal levels of tracking - yours could be one of them.

3. We review your site

We like to show as well as tell, which is why we produce video audits. One or more of our specialists will perform a heuristic evaluation of your site, recording their actions as they navigate your site.

Content will include recommendations for usability improvements, experiment ideas, insights from your GA data and reference to case studies relevant to your industry.

You’ll receive exclusive access to a 30 minute-long video that you can share with your team - great for getting company-wide engagement and buy-in.

4. Let's chat again

We’ll send your video, showing how you could grow your business with conversion rate optimisation based on your own data. From here, it’s yours. You can share it to your heart’s content.

Finally, we will book in a follow up call for any questions you might have. This is an opportunity to discuss your next step and how we can help you get the best results from your marketing efforts.

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Get actionable tips on how to optimise your site from an outside, expert perspective.

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Performing a health check of your GA account ensures our recommendations are objective and backed up by data.

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There’s no obligation afterwards and the Conversion Optimisation audit is completely free.

What's in it for us?

We love to help and know we can add value to the majority of websites out there. Conversion Optimisation takes the guess work out of website redesign. We believe very strongly everyone can and should improve their site via CRO.

Performing an audit is also an opportunity for us to show off what we can do. Such audits frequently convert to long term client relationships.

We've performed Optimisation Audits for


  • We found the initial work that User Conversion provided to be incredibly useful and gave us some immediate 'quick wins' on which to focus. We now look forward to working with the User Conversion team on ongoing basis to improve conversion rate in other areas.
    George Graham CEO, Wolf and Badger.com
  • David and his team at User Conversion provided such a straight forward, in depth insight into how to both short and long term set ourselves up to improve conversion on our site. They gave straight forward advice and presented us with fresh ideas of how to do things that would improve our conversion rates. They're a team of guys that clearly know what they're doing.
    David Tuttlebee MD, Skates.co.uk
  • I was so impressed. The content was engaging the and ideas for improvement plentiful. I was relieved to finally meet someone who understood the user experience and journey, having worked with many designers it is hard to find a company that truly understands conversion optimisation. I am so glad that we have found user conversion and we are excited to start working with David and his team.
    Julie Ann MD, The New You Plan
  • I must say I was surprised and impressed by the level of detail and effort that went in to for the audit, and the care taken to provide honest, useful feedback on our website. It’s clear that David and the User Conversion team are super-knowledgeable on all things e-commerce and it was a really useful exercise to gain valuable insight with some clear next steps to make improvements. They were a pleasure to work with and I hope that we can work together again soon!
    Rob Godfrey Marketing Manager, Joe and Sephs
  • The audit completed by David and his team was extremely thorough. As well as highlighting many areas for improvement on the website, they really got stuck into our analytics setup and pointed out some key issues/areas to work on. Implementing only half of the recommendations is going to dramatically improve both our customer experience and conversion rates
    Mark Hammond COO, PetsPyjamas.com

WE’RE DIFFERENT BECAUSE...


Each member of the team has a different specialist strength, all with a strong foundation of conversion optimisation knowledge. This is quite unlike most other agencies. Our individual skill sets make us a stronger unit compared to a team of generalists.

What’s more, we’re restless, continuously improving. The User Conversion team is made up of incurably curious optimisers and developers. Through user research, by interrogating website data and from each experiment we run, we know how to get the next uplift.

We also like to share our knowledge. Here’s a few articles that may be pertinent to you right now:

FYI this page used to convert at 6.4%. Not bad, you might say but through our own processes and framework it now converts at 13.5%.

See if you're eligible


Conversion optimisation works best for teams who want to learn and validate through experimentation. Data and research speak louder than opinions.

With the right mindset and a full testing calendar, the potential for growth is huge. There is no obligation, we just want to talk to interesting companies who are passionate about conversion optimisation.

Ready to see what you could achieve? Fill in the form opposite. We typically contact you within a few hours. Note: we require a minimum of 100, 000 sessions per month to review data accurately